Fun Way to Fight FrightFebruary 21, 2008Posted by: Dan T. Frankly, I wasn't really sure what I was looking at when I entered The Shrunks booth at the Toy Fair, but not soon after that, I heard a voice say "What are you afraid of Dan?…". And with that I was introduced to the Fight Against Fright. The Shrunks are an extremely fun line of toys that take a clever approach to help youngsters conquer nighttime fears.
Specifically there are three products lines I love. The Udo dolls are a collection of seven funky plush toys that put a non-threatening face on common kid fears like the Closet, Under the Bed and Thunder. Another Shrunks line I love is their Fright Bustr' Tools. Kids can use them to help ward off things that go bump in the night. Armed with such tools as the Yell'r Blowhorn the See'r Flashlight and the Mist'r Calming Spray, kids get a confidence boost to overcome their bedroom fears. And finally, there's the Fear Bustin' Tool kit, which contains a Fright Bustr' Blow'r Whistle Fear Free doorknob hanger and Safe Zone Barricade Tape all contained in a lunch-boxy case.
How much fun is this stuff? I love these gifts for parents who are helping their young kids get over their fears. The Shrunks website and product line goes live this spring.
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